Category Archives: Lead Generation

Ads should do more than just make your phone ring. If you put in the time and effort to really connect with your local community, your ads can actually market you as the go-to real estate expert in your farm area.

The post 43 Clever Examples of Real Estate Ads (+ Why They Work) appeared first on The Close.

Key takeaways: Digital marketing in real estate is now non-negotiable.

The post Real Estate Digital Marketing: A Complete Guide With Strategies & Tips appeared first on The Close.

If your feed feels scattered and leaves clients guessing, you’re not posting with purpose. Alyssa Stalker shares how to build a clear content lane that creates trust and a path to work with you. 

Top producer Charlie Wills has systematized relationship building so successfully that almost all of his business is referrals. On this episode of Real Estate Insiders Unfiltered, he shares his playbook.

Broker and lead-gen consultant Josh Reis outlines the 5×3×90 Program, a zero-dollar way to restart a quiet real estate pipeline.

On this episode of Real Estate Insiders Unfiltered — now exclusively on Inman — Gary Ashton and Debra Beagle raise the curtain on The Ashton Real Estate Group’s playbook.

Scripts feel canned and box you in, coach Darryl Davis writes. Dialogues give you a framework for conversations, while leaving room for your personality.

Josh Ries offers strategies to help you create a leaner, more efficient real estate business without cutting into your lead generation or hampering growth.

Jimmy Burgess outlines how this Virginia historic homes specialist blends community service with a personal touch to generate exceptional return on her marketing investment.

Don’t hit the pavement empty-handed! Get inspired by our favorite real estate pop-bys with links to customizable templates, pricing, gifting strategies, and who they’re best suited for on your list of past clients.

The post 25 Real Estate Pop-by Ideas: Small Gifts, Big Impact [+Template] appeared first on The Close.